Our Best For Pets –
Pure Nutritious Ingredients
Bonefide Gold is our premium brand for pet nutrition. We’ve spent years refining our recipe to supply nutrient-dense beef bone extracts and broths to food manufacturers worldwide - if it’s good for us, it’s got to be good for them.
Every Winning Recipe Has A Secret Ingredient…
WHY GO TO THE ENDS OF THE EARTH FOR YOURS?
Simply put, because we believe pet companions deserve it and pet parents will love you for it. We also believe that here in New Zealand we craft pure nutritious ingredients that stand apart.
Bonefide Gold - 100% Human-Grade
As animal lovers ourselves, we understand that pet parents are discerning customers – and what better choice than the ‘human-grade’ goodness found in our Bonefide Gold ingredient range.
We believe that human-grade should contain nothing but the purest ingredients, like those you’d find in your own kitchen – from the best quality beef bones to New Zealand-fresh vegetables and herbs.
Our human grade beef bone broth is crafted using 100% New Zealand origin, export quality grass-fed beef bones, in a human-grade kitchen.
We Understand Your Customer
Today people are more in tune with their pets’ health and wellness needs than ever.
Pet parents are seeking top-of-the line nutrition and tailored solutions for everything from gut health to joint care – premium pet nutrition with high quality, healthy ingredients that are sustainable, ethical and minimally processed.
The New Zealand Difference
New Zealand’s temperate climate allows livestock to freely roam and graze pasture 365 days a year. From birth to harvest, our beef cattle are grass-fed and finished with a 95% pasture-based diet. This means their meat is high in protein, mineral and vitamin content, making for great nutritious beefy bones, and the very best quality beef bone broth. It’s part of what we call The New Zealand Difference.
One Broth - Many Benefits
The next best thing to a marrow-filled beefy leg bone is a bone broth that’s crafted to maintain the natural nutritionally rich goodness found inside one.
Our pure beef bone broth/ extract has a high protein content (44% min) and is a naturally rich source of nutrients. It is believed these may be beneficial to support a healthy diet for dogs and cats.
A Pure Process For Pet Nutrition
We’re dedicated to maintaining the natural goodness in our beef bone extracts and broths as nature intended.
While nature provides the nutritional qualities, our food science expertise provides a pure process for a healthy rich formulation.
An experienced team
Our experienced team is led by an award-winning New Zealand Food Process Engineer (PhD) with expertise in meat science and food safety.
A healthy formula
Our healthful formula has no salt, onion, garlic, or other toxic ingredients for pets, and it’s FREE from additives, colourings, flavour enhancers, GMOs and other nasties.
Nature's nutrients
Every batch of our broth is brimming with collagen, and all of nature’s nutrients are preserved at their very best
An experienced team
Our experienced team is led by an award-winning New Zealand Food Process Engineer (PhD) with expertise in meat science and food safety.
A healthy formula
Our healthful formula has no salt, onion, garlic, or other toxic ingredients for pets, and it’s FREE from additives, colourings, flavour enhancers, GMOs and other nasties.
Nature's nutrients
Every batch of our broth is brimming with collagen, and all of nature’s nutrients are preserved at their very best
Our Sustainability Journey
We’re passionate about sustainable nutrition for people and pets alike.
Our sustainability journey sees us seeking solutions and sharing partnerships with other like-minded people committed to a vision for thriving people, communities, and our environment.
It means we can bring you sustainably produced ingredients, and a transparency that will add to the quality and sustainability of your own brand.
Responsible Sourcing
Discerning pet parents know that pet nutrition is about more than their companions eating the right foods.
It’s about making sure the ingredients in those foods come from quality sources that are transparent, sustainable, and ethical.
We believe responsible sourcing is all about respectful procurement – this means respecting our sources and our resources – from the water we use in our process, to the farmers and producers who supply our raw materials.
Food Safety Is Paramount
Our highly transparent and rigorous food safety system, overseen by the New Zealand Government (MPI), includes clear food safety laws that apply across the food production supply chain. This ensures food is safe to eat, risks are identified and managed, and that New Zealand’s reputation for stringent food safety is upheld.
Our extracts kitchen is USDA/FDA certified – Our programmes are Hazard Analysis Critical Control Points (HACCP) based quality systems that ensure all manufacturing practices are of the highest standard